New Brand from TCU

New Brand from TCU

Thank you for visiting our new site! I am happy to officially introduce the new Tremont brand to our loyal membership. The transition brings a new sleek modern look to our brand. Over the years Tremont Credit Union began to resemble many individuals and communities throughout Massachusetts; it was time to have our brand represent the direction we were moving towards.

We have refreshed our logo to reflect who we are today and to symbolize our strong future. This wasn’t a decision we made lightly and we are very proud of our rich history. In fact, the tricolor blue ‘T’ in our new logo represents the intersection of Boston’s three hills – Tremont Street – the longtime location of one of our original branches.

An updated logo was not the only change you will notice. The rebrand brought many changes to our materials, website and branches:

  • Branch face-lifts which included digital signage and paint. Refreshed carpet and furniture are coming soon.
  • Updated print materials including brochures, forms and envelopes.
  • Modern debit card design.
  • Enhanced user friendly presence on our website and online applications.
  • Updated social media profiles.

Don’t worry, products and services which require members to provide a username/password or access code will not be effected as part of the rebrand.

Our staff continues to be committed to exceeding our members expectation in-branch, on the phone, on the web and in our communities. We would like to take this opportunity to thank our members for their continued support. We look forward to our future together and serving you with the new Tremont Credit Union brand.

Sincerely,

Janelle Hardiman – Marketing & Business Development Manager

 

Tremont CU logo

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